Shanghai Disneyland to Open Soon

Like Hollywood blockbuster films, US-style theme parks aren’t automatic winners in today’s China, where many discerning customers have already traveled to experience such fun in places like Orlando or Tokyo. Entertainment professionals who covet the lucrative market must honestly meet their promise of “creating a unique experience for every customer.”

Xu Qingquan Research fellow, Shanghai Academy of Social Sciences via CHINA US Focus http://ift.tt/21D1bnI